NOWPayments CEO Kate Lifshits Says Businesses Should Stop Paying for Crypto Payouts
What this means for the broader crypto market, read through our manipulation-aware market lens.
- The take: our engine reads this as a bullish development for the broader crypto market (medium confidence).
- What happened: [PRESS RELEASE – Amsterdam, Netherlands, July 10th, 2026] NOWPayment believes the crypto industry has accepted unnecessary costs for too long – and that businesses no longer have to.
- Why it matters: Tailwind for Crypto. Momentum and demand are skewing to the upside.
Tailwind for Crypto. Momentum and demand are skewing to the upside.
What it means for crypto
Our automated read scores this story as bullish for the broader crypto market, at medium confidence. Tailwind for Crypto. Momentum and demand are skewing to the upside. Headlines move price, but they rarely tell you whether the move is real demand or a manufactured trap — that is where our live signal data comes in.
We don't currently publish a live Trap Score for the specific assets in this story, so treat it as market context rather than a single-coin trade. The wider signal: watch how Bitcoin and the majors absorb the news before assuming the first move holds.
KEY POINTS FROM THE REPORT
- [PRESS RELEASE – Amsterdam, Netherlands, July 10th, 2026] NOWPayment believes the crypto industry has accepted unnecessary costs for too long – and that businesses no longer have to.
- For years, paying blockchain fees has been treated as the price of sending crypto.
- According to Kate Lifshits, CEO of NOWPayments, it’s t
Summary, TL;DR & AI Take by CryptoTradeSignals — automated analysis, not financial advice. Full reporting belongs to CryptoPotato.
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